Brisbane: A New Frontier of Luxury

Another great addition to Brisbane’s growing affluence is the construction of the city’s newest world-class tourism precinct with a price tag of $3.6 billion – Queen’s Wharf.

Brisbane has always had a place for luxury and elevated lifestyle. However, compared to many other cities, the Queensland capital has never quite competed with the other major Australian cities, e.g. Sydney or Melbourne.

With Brisbane’s increasing affluence, that is changing more than ever. Thanks to new and upcoming developments, the city is building its status and position as a place of wealth, luxury and sophistication while conveniently retaining its unique, calm and tranquil energy.

In particular, some new additions in the CBD are blossoming to form Brisbane’s new frontier. For example, the latest Louis Vuitton location, a stunning refitting of a vintage bank transformed into a three-story (including a mezzanine level) luxury retail location, features private rooms on the highest floor and separate men’s and women’s sections. The main floor offers sweeping high ceilings (thanks to the mezzanine), providing an open shopping space for the women’s section. The men’s section, located in the bank’s vault basement, offers ample open space for perusing a new piece to add to your wardrobe. A small vault door has been left in the men’s section as an homage to the building’s heritage.

Louis Vuitton relocated to this new flagship location from the previous space at the front of Queen Street Mall, now occupied by the brand new flagship Tiffany & Co. store. Tiffany & Co.’s new storefront sparkles and shines with a design theme focused on diamond-like, light-reflecting shapes encased in glass layers; this is a perfect hint to the brand’s iconic specialty – DIAMONDS.

Another great addition to Brisbane’s growing affluence is the $3.6 Billion development of the city’s newest world-class tourism precinct. Queen’s Wharf will bring four luxury hotels, over 50 new bars and restaurants, luxury retail space, and residential opportunities. A casino space on the 5th and 6th levels, not to mention Queens Wharf’s iconic sky deck.

Brisbane’s construction doesn’t end there; the new Kangaroo Point Green Bridge will connect the CBD with Kangaroo Point at the Botanical Gardens, north of the city, with dedicated bike lanes. Fortitude Valley is also a rapidly gentrifying area, with several significant developments in the works.

With all that said, one can’t deny that Brisbane is quickly catching up to its sister cities, Melbourne and Sydney, as a place to visit, live and everything in between.

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